TRENDSTARTER – FORMING PASTE (4oz) – Medium Hold – Medium Shine – Lightweight Water-Based Hair Cream – Premium All-Day Hold Hair Styling Product – Flake-Free Hair Paste for All Hair Types
$15.99
Price: $15.99
(as of Mar 29, 2025 02:33:16 UTC – Details)
Product Description
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Customer Reviews
4.3 out of 5 stars 332
4.2 out of 5 stars 453
4.2 out of 5 stars 453
4.2 out of 5 stars 421
4.3 out of 5 stars 1,352
4.2 out of 5 stars 453
Price
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Hold
Medium Hold Medium Hold Light Hold Firm Hold Firm Hold Firm Hold
Finish
Low Shine Medium Shine High Shine Low Shine Matte Finish Low Shine
Hair Type
All Hair Types and Lengths All Hair Types and Lengths All Hair Types and Lengths Thinning Hair All Hair Types and Lengths All Hair Types and Lengths
Scent
Signature Fragrance Signature Fragrance Signature Fragrance Signature Fragrance Signature Fragrance Signature Fragrance
All-Day Reliability
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MADE IN THE USA
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Product Dimensions : 2.88 x 2.88 x 1.88 inches; 4.97 ounces
UPC : 855952006606
Manufacturer : TRENDSTARTER
ASIN : B0B64FQPG8
SHINE AND STYLE, ALL-IN-ONE – Add a healthy shine to your hairstyle with TRENDSTARTER’s Forming Paste.
MEDIUM HOLD – TRENDSTARTER’s Forming Paste will provide a medium level of hold to your hairstyle. Our manageable, flexible yet firm formula is perfect for those looking to add volume and style to their hair.
MEDIUM SHINE – With a medium shine finish, our Forming Paste will add definition, texture, and vibrancy to your hairstyle.
PREMIUM INGREDIENTS – TRENDSTARTER uses the best quality ingredients to keep your hair healthy and styled. TRENDSTARTER’s Forming Paste contains many nutrients, including Silk Proteins. Our proprietary formula strengthens, conditions, and moisturizes all hair types.
MADE IN THE USA – All of TRENDSTARTER’s products are proudly made in the USA.
Customers say
Customers find this hair styling product provides good hold, shine, and texture for their hair. It holds hair in place all day without feeling stiff or oily. They like how it works well, the value for money, and its stickiness. However, some customers have mixed opinions about the scent.
AI-generated from the text of customer reviews
8 reviews for TRENDSTARTER – FORMING PASTE (4oz) – Medium Hold – Medium Shine – Lightweight Water-Based Hair Cream – Premium All-Day Hold Hair Styling Product – Flake-Free Hair Paste for All Hair Types
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$15.99
Rachael_Inc –
Better than American crew
Handles like a bit more of a pomade vs American Crew forming cream, which very much has a slight gel feel to it.Smells amazing, like a subtle men’s fragrance. I prefer it much more than American Crew forming cream.I have medium length hair and what I really like is how natural this product is. Not very shiney at all. The hold can be as light as you want or heavier, depending on how much you use. I wouldn’t say it can hold as hard as Muk or similar paste products, but if you are looking for a forming cream that smells great, washes clean, and has a very natural look and medium hold, this is a really hard product to beat.For reference, I have used:American crew forming creamMuk paste (orange)Burly fellow styling puttyEvery old spice product (paste, cream, pomade)This product works the best for me out of all of these.
ShaSch –
Amazing!
Iâve tried many gels over the years. Some are too watery and require me to use too much product. Others are far too sticky and visible in my hair. Others donât smell great. I was beginning to feel hopeless, but this stuff has totally given me faith again. Has a wonderful woody smell, and has amazing but transluscent look in my hair. Also just feels good and is not super sticky. 100/10 stars
Kenneth H Marshall –
Itâs good. Not sticky
Lite hold.
JRock –
Love it
Works great. Holds my hair all day without feeling stiff or oily. Will be purchasing again when I run out (which may be a while because it doesnât take much each use).
erudy –
Great hair product that doesn’t break the bank
I need something pretty strong to tame my very straight hair, and this works well, doesn’t weigh my hair down or look messy, and it smells good. I can comb or brush it all day and it still holds well.
Nicole P. –
Extremely strong scent
The product itself is fine. It does what it purports to do, namely, makes my hair a little bit more likely to stay in place. I would just caution anyone who is sensitive to scents, as it seems I am, as the scent in this product is extremely powerful, to the point of being overwhelming. It is that traditional âmanâ Sandalwood kind of smell. It reminds me of the scent used in old speed stick Deodorants. Itâs not unpleasant, exactly, but itâs too strong, at least for me.
Kyra L. –
Great Alternative to Redken Texture Paste!
Great Alternative to Redken Texture Paste since it got crazy expensive and this is a lot cheaper! Redken texture paste used to be $11 a container, now itâs $22! Talk about Biden/Harris-Economics!
Mandy Brown –
One of my favorite purchases!
This stuff is not too greasy or too heavy and helps to define & hold hair in place. Takes a tiny bit to work so it will last a long time. This is one of my go to every day products that I use.