Milani Keep It Full Glossy Plumping Balm – 120 Ribbon
$12.97
Price: $12.97
(as of Apr 13, 2025 14:28:13 UTC – Details)
High-Shine, Comfortable Wear: Enjoy a high-shine, luxurious formula that provides a refreshing cooling sensation for all-day comfort.
Plumper, Fuller-Looking Lips: Infused with 1% Maxi-Lip, clinically shown to enhance the appearance of lip fullness for a naturally plump look.
Nourishing Ingredients: Formulated with a conditioning blend of mango seed butter, apricot oil, pomegranate oil, and Kalahari melon oil to deeply nourish and moisturize.
Instant Moisture Boost: Clinically measured to increase lip moisture by an average of 22.5% after just one application.*
Soft, Smooth Lips: 100% of users reported lips that felt hydrated, nourished, and instantly softer and smoother.*
Long-Lasting Hydration: 93% of users experienced all-day hydration and observed visibly smoother lips over time.* (*Based on consumer perception survey)
Customers say
Customers like the lip gloss’s color and find it moisturizing, with one mentioning it’s great for dry lips. They appreciate that it’s not sticky. However, several customers note that it doesn’t provide the plumping effect they were hoping for.
AI-generated from the text of customer reviews
Kelly C. –
Love this!
Beautiful color, not super plumping but very nice.
Sophie A. –
Nice
Color is nice and pretty on the lips. Not too sticky and decent hydration. But nothing out of the ordinary. A bit pricey.
Christina Garcia –
Love the color
Great color and great shine
R schultz –
Perfect blend of balm and color
This is very moisturizing with a subtle color. Great for my dry lipsIn winter.
Heather –
Really like this
It’s such a pretty color, has just enough of a wash of color, but not overly pigmented. It has just the slightest bit of a minty tingle. I will definitely be purchasing more colors.
amlr86 –
Color is fine, but it doesn’t plump.
Bought this based on a tik tok video. I don’t hate it, it’s a find lip gloss, but it doesn’t plump at all.
Chyna –
Very moisturizing
Gives a nice shiny comfortable gloss without the stickiness. Wish the color was more opaque.
LA –
Nice moisturizing lip balm
#140 MOI.Really like the lap balm. Feels nice on the lips and the color is pretty. The color is sheer but if applied atleast 2-3 applications, you can see the color better. I like that although it’s light it’s still noticeable. Good to wear everyday. If you like darker or bolder I would go with the deeper colors.