Aveda Mens Pure-Formance Grooming Clay, 75 ml/2.6-Ounce Jar
$23.62
Price: $23.62
(as of Mar 14, 2025 01:01:59 UTC – Details)
Pure-formance Grooming Clay adds strong hold without adding shine. Its light-weight, micro-fibers provide the control you need to create any style – with a comb or your fingers.
Is Discontinued By Manufacturer : Yes
Product Dimensions : 6 x 5 x 4 inches; 3.53 ounces
Item model number : 18084851036
UPC : 018084851036
Manufacturer : Aveda
ASIN : B002CMLS0A
It adds strong hold without adding shine
Its light-weight, micro-fibers provide the control you need to create any style – with a comb or your fingers
Perfect for adding thickness to hair
Country of origin is United States
Customers say
Customers appreciate the hair styling product for its firm hold, pleasant scent, and quality ingredients. They find it works well on all hair types, especially dry or slightly damp hair. The product gives a natural-looking finish that is easy to maintain. However, opinions differ on whether it offers good value for money.
AI-generated from the text of customer reviews
Amazon Customer –
Great hold
I find this product to have an excellent hold with a minimal, pleasant aroma and no visible evidence that it is in place. It is water-based and washes out easily. I have tried several grooming clays, and, to me, this is the best.
Baseball1128 –
Only product that works for me
I love this product. It holds my hair when others do not. Also, smells amazing! 10/10.
Jeffrey A Whitham –
Love the product
My husband has used this for years and loves it.
Simplylovelyhome –
All day hold without ANY shine!!
I have been using this product for about 3 years now!! I am a 34 year old male who has found his “holy grail product”I basically just need a simple product that will raise up my hair in the front.Duration: The hold will last 12 hours. I have slept with this product and the next day my hair needs slight fixing up. I typically re-administer more product the next day.Consistency: THICK- super thick. You only need a small amount and it will do the job. One jar will last me one year. Keep in mind that I only style the front of my headProduct drying: The product dries instantly. I have black hair and something I need was a product that did not leave white flakes. I do not want to walk around looking like I have dandruff! This product leaves no residue and leave a nice matte finish. At times you really have to work it in to make sure there are no white speckles in your hair.Texture: Thick, not greasy, kinda waxy. No shine.* attached photos are after having product in hair for 8 hours
Amazonia –
Great for women too!
I have a short cut with longer bangs and fringe in front–a mod cut, shall we say. This stuff is dang good for giving your hair nice lift. it has a dry matte texture, so there’s none of that gunky feel. I hestitated to spend so much on hair goop but I find its nearly invisible lifting, texturizing, and thickening qualities are worth the price. It works best applied to dry or only slightly damp hair. I like how my hair feels, as well as how it looks. You can get by on a surprisingly small amount. It has only the slightest scent, that pleasant Aveda scent that dissipates quickly. Aveda favors natural ingredients and that’s a real plus. Remember ladies: just because it’s marketed for guys doesn’t mean we can’t use it! Your guy might try to steal it–he’ll love the way it provides so much lift and control while remaining exceptionally discreet–so at this price, keep it well-hidden.
William –
Not strong enough hold, strong smell
Pros:-It was very easy to wash out. Didn’t leave a build up residue.-It didn’t leave my hair feeling dry/damaged. It was almost like it was a leave in conditioner.-It had a very pleasant smell.Cons:-The smell is strong. While it doesn’t necessarily waft in the air like a cologne, it will 100% interfere with the “scent” you’re trying to achieve and overpower any lighter fragrances. If you don’t wear cologne or only wear “woodsy-ish” fagrance then it probably isn’t an issue.-The hold was just ok and I tried it with wet, damp, and dry hair. Now I have thick hair with a slight wave/curl. This may be enough of a hold if you have thinner hair though.-The price. It’s expensive.Overall, if you can afford it and my cons aren’t cons for you, then it is a wonderful product.
Rusty Nail –
Not greasy. Not perfumed. Not heavy.
Not greasy. Not perfumed. Not heavy. I apply one large drop to the palms of my hands and then rub my palms together until they are covered with this grooming clay. Then I rub my hair with my palms. Then I lightly brush my hair. Thatâs it.
Shantanu Karmarkar –
Havent looked back since I started using this product a year ago
I was recommended this product by my hair stylist and I thought it was just because the salon had a tonne of Aveda products and they were just trying to push it on me. But I ended up buying it and have not looked back in the last year. it’s your go to every day clay. It holds well, and the shine/matte finish depends on how wet you keep your hair when you put it in. moist hair = slight shine, dry hair = nice matte finish. However, irrespective of how you put it, the end result is an effortless look. My fiance loves the smell and says it smells like rosemary. it washes off well as well but doesnt drip even after sweating in a hot day. Honestly, what more can you ask of a clay? nothing! it answers all your unasked questions 🙂
Douglas –
Ãtimo aroma, deixa o cabelo bem leve e macio mas sem tanta estrutura
Jo Anne Bates –
Great price for great item
Francesca –
Buona profumazione e consistenza
mhefferon –
Does the job goed product
Amazon Customer –
Really like the texture and smell of this product. I have used cheaper products before, but there is something about Aveda that gives off a better quality. You donât need to use a lot, so it lasts a long time.